Privacy Policy

Hello! If you are reading this, you care about privacy – and so do we.

This Privacy Statement (“this Statement”) explains how Kruze collects and uses your personal information when you use our website or book one of our services. Please read it alongside any other privacy information we may share with you at the time we collect your data.

This Statement has been prepared in accordance with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.

Who We Are and How to Contact Us

Kruze is the data controller responsible for your personal data. We are a rubbish removal, cargo, moving, and taxi services company operating across West Yorkshire and the wider UK.

Email: hello@kruze.co.uk
Phone: +44 7436 120271
WhatsApp: Chat on WhatsApp
Post: Kruze, 19 Portland Road, Leeds, England, LS12 4LT

What Data We Collect

Personal data is any information that tells us something about you. We may collect and use the following:

Identity Data – your name
Contact Data – your address, email address, and telephone number
Booking & Service Data – details of the service you have requested, including collection address, items to be removed or moved, preferred date and time, and any special instructions
Payment Data – information necessary to process your payment. Card transactions are handled securely by our payment provider; we do not store full card details
Photographic Data – images you choose to send us to help us quote or prepare for your job
Communications Data – messages and calls between you and Kruze, including enquiries sent via our website, email, phone, or WhatsApp
Technical Data – your IP address, browser type, device type, and pages visited on our website, collected automatically when you browse our site
Marketing Preferences – your preferences for receiving communications from us

We do not collect any special categories of personal data (such as health information, racial or ethnic origin, religious beliefs, or criminal records).

This personal data is required to provide our services to you. If you do not provide the personal data we request, it may delay or prevent us from providing services to you.

How Do We Collect Your Personal Data?

We collect personal data from you directly when you:

Enquire about or book one of our services, whether online, by phone, or via WhatsApp
Fill in a form or interact with our website at kruze.co.uk
Send us photographs or files to assist with quoting
Contact us by email, phone, or social media (Facebook, Instagram) with a question or complaint
Follow or interact with our social media profiles

We also collect Technical Data automatically as you browse our website, using cookies and similar technologies.

How We Use Your Personal Data

We will only use your personal data when the law allows. We use it for the following purposes:

To process your booking and provide the service you have requested
To manage our relationship with you, including sending booking confirmations, reminders, and follow-up communications
To issue Digital Waste Transfer Notes as required by law
To process your payment
To respond to your enquiries and resolve complaints
To improve our website and services
To comply with our legal obligations, including waste carrier regulations administered by the Environment Agency and HMRC record-keeping requirements
To prevent and detect fraud or criminal activity

Where you have given us consent, we may also contact you with information about our services and offers that we think may interest you. You can opt out at any time by emailing hello@kruze.co.uk or clicking “unsubscribe” in any marketing email.

Legal Basis for Processing

Contract performance – processing is necessary to provide the service you have booked or to take steps before entering a contract (e.g. providing a quote)
Legal obligation – to comply with waste carrier regulations (Environmental Protection Act 1990) and HMRC record-keeping requirements
Legitimate interests – to operate and improve our business, prevent fraud, and communicate with customers, where these interests are not overridden by your rights
Consent – for direct marketing communications. You may withdraw your consent at any time

Who We Share Your Data With

We only allow service providers to handle your personal data if they take appropriate measures to protect it. We share your data with:

Our payment processing provider – to handle transactions securely
Booking and scheduling software providers – to manage jobs and communicate with you
Google (Analytics & Maps) – for website analytics and routing; see Google’s privacy policy at policies.google.com/privacy
Meta (WhatsApp / Facebook / Instagram) – if you contact us via these platforms; see Meta’s privacy policy at facebook.com/privacy/policy
Trustpilot – to invite you to leave a review after your service; see Trustpilot’s privacy policy at uk.legal.trustpilot.com
The Environment Agency – where required by law to share waste transfer records
Courts, law enforcement, or legal advisers – where required by law or necessary to defend a legal claim

We will not sell, rent, or trade your personal data to third parties for their own marketing purposes.

Cookies

We use cookies on our website to enable essential functionality, analyse how visitors use our site, and (with your consent) to support our marketing. You can manage your cookie preferences via the banner on our website or through your browser settings.

For full details, please see our Cookie Policy at kruze.co.uk/cookie-policy.

How Long We Keep Your Data

We will not keep your personal data longer than necessary. Retention periods are:

Booking and customer records: up to 6 years (HMRC requirements)
Waste Transfer Notes: minimum 2 years (Environmental Protection Act 1990)
Enquiries not resulting in a booking: up to 12 months
Marketing data: until you opt out, and no longer than 2 years after your last interaction
Website analytics: up to 26 months (anonymised)

In some circumstances we may anonymise your data for statistical purposes, in which case we may use it indefinitely without further notice.

How We Protect Your Data

We take appropriate technical and organisational measures to protect your personal data against unauthorised access, loss, or misuse. These include:

HTTPS encryption across our website
Secure, PCI-DSS compliant payment processing (we do not store full card details)
Access controls limiting staff access to personal data
Regular review of our security practices

While we take every reasonable precaution, no internet transmission is completely secure. You provide data at your own risk.

Overseas Transfers of Your Personal Data

Kruze operates in the United Kingdom. Some third-party providers (such as Google and Meta) may process data outside the UK or EEA. Where this occurs, we ensure appropriate safeguards are in place — such as UK Standard Contractual Clauses — to protect your data to the same standard required under UK GDPR.

Your Rights

Under UK GDPR, you have the right to:

Request access to your personal data (Subject Access Request)
Request correction of inaccurate or incomplete data
Request erasure of your data where there is no good reason for us to keep it
Object to processing based on legitimate interests, including direct marketing
Request restriction of how we use your data in certain circumstances
Request transfer of your data in a structured, machine-readable format
Withdraw consent at any time, where consent is our legal basis

To exercise any of these rights, email hello@kruze.co.uk. We will respond within one calendar month. We may ask you to verify your identity first.

No fee is usually required unless your request is clearly unfounded or excessive.

If you are unhappy with how we have handled your data, you have the right to complain to the Information Commissioner’s Office (ICO):

Website: ico.org.uk
Telephone: 0303 123 1113
Post: ICO, Wycliffe House, Water Lane, Wilmslow, Cheshire SK9 5AF

Links to Other Websites

Our website may contain links to third-party websites such as Trustpilot or payment portals. These sites have their own privacy policies. We are not responsible for their privacy practices and encourage you to review them before submitting personal data.

Updates to This Statement

We may update this Statement from time to time. When we do, we will amend the date at the top. Your continued use of our website or services after any update means you accept the revised Statement.

How to Get in Touch

Email: hello@kruze.co.uk
Phone: +44 7436 120271
WhatsApp: Chat on WhatsApp
Post: Kruze, 19 Portland Road, Leeds, England, LS12 4LT